Our Services
Market Analysis | Marketing Concept | Implementation
We are “on site” for our customers with in-depth knowledge of the German market and language. This enables us to customize our service: We identify market conditions including any specific technical market requirements for our customers’ offerings, suggest a suitable sales strategy and support the phase of market entry
- Market analysis of relevant product-market segments
- Identification of potential customers and their initial approach
- Identification of barriers to market entry
- Conduction of technical approvals
- Identification and implementation of sales channels
- Planning and co-ordination of German marketing communication
- Development of sales literature
- Development of advertising and PR-campaigns
- Development of websites
- Exhibitions
Our Approach
Meeting the German competitors head to head is best done in the local language with in-depth knowledge of the German market conditions and on site. Our service enables our customers to position themselves successfully in all aspects of market communication, technical propositions and sales channels.
Based on the market analysis we inform our customers about the required resouces to enter the German market, the anticipated market trends as well as any legal or technical barriers to market entry.
In accordance with our customers' existing stategies and company goals as well as any specific circumstances we choose the most pragmatic and economically viable option. SRM International Marketing also accompanies hands on during the implementation phase, even functioning as a German presence for our customers.
