Getting successful in Germany
Finding the best sales channel in Germany is not always easy for foreign companies.
We support international companies from the capital goods industry and component suppliers on their way to market entry and market penetration:
- On site on your behalf
- Qualified based on national and international experience
- Customised with economically viable concepts
Market Analysis | Marketing Concept | Implementation
We are “on site” for our customers with in-depth knowledge of the German market and language. This enables us to customize our service: We identify market conditions including any specific technical market requirements for our customers’ offerings, suggest a suitable sales strategy and support the phase of market entry
- Market analysis of relevant product-market segments
- Identification of potential customers and their initial approach
- Identification of barriers to market entry
- Conduction of technical approvals
- Identification and implementation of sales channels
- Planning and co-ordination of German marketing communication
- Development of sales literature
- Development of advertising and PR-campaigns
- Development of websites
- Exhibitions